The Analytics Giant

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Remember that IBM acquired both Unica and Coremetric not long ago and continue spending more and more money acquiring companies to complete it Big Blue mission of Smart Commerce – The Big Data. This lead to the analytics war to the next level and who will be the next one that Big Blue will focus on? Big […]

5th Web Analytics Wednesday – Post Event

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Thanks for everyone who came to our events, especially our guest speaker Tony Tsang. Certainly knowing local company start leveraging Web Analytics as part of their business process is encouraging.  Tony also very kind to share with us in regards to the recent IBM acquisitions recently. On August 1, IBM Acquisition of Coremetrics was completed. […]

Analytics War? What about WebTrends?

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In one of my post towards the end of last year “Web Analytics – Ready for 2010 yet?” I mention about the Analytic War. After Adobe acquire Omniture back in October last year valued at approximately $1.8 billion, IBM also took their move today by acquiring Coremetrics but term of the deal were not disclose. […]