25th Web Analytics Wednesday

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This month we invited back CY Yeung from iNetAsia to share some of the new features of WebTrends. As mobile and social still a very hot topic in the market so what have WebTrends can do for us in order to bring the value to business. If you are currently using WebTrends and planning to [...]

Digital Analytics Survey 2012

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The digital industry is changing so rapidly, it’s hard to keep up on what’s current, much less predict that the future holds. For the second year, we are going to understand the digital analytics community on where the industry is going in Hong Kong. The Digital Analytics Survey 2012 helps us better understand the challenges [...]

Google Analytics – Content Experiments

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Finally Google is merging Google Web Optimizer with Google Analytics. This is a big move by Google by simplifing the Optimisation tools into one single platform. Till now, Google have already combine a few own platform and introduce new features and it is clear that Google is moving towards to a much better platform for [...]